Instagram is a social media network favored by many marketers and brands due to its visual nature and large user base. As a platform, it helps businesses and brands effectively collaborate with influencers and reach a larger target audience while humanizing your brand. However, to get the best results, you have to know what content works best on Instagram. Below are some of the most engaging types of content your business should be using.

Storytelling

Using storytelling to sell products is always effective, but especially so on Instagram. The most effective way to utilize storytelling is to use a captivating image and include the background or story in the caption. If posting to Instagram stories, or making a reel, use a voiceover to explain the story behind the image or product. Try to connect on an emotional level with your audience and remember to be as authentic as possible.

User-generated Content

User-generated content refers to taking content that your audience posts and tags you in and publishing it on your own Instagram feed. Utilizing user-generated content is a great way to engage with your audience and add a new dimension to your marketing. However, it is important to always credit the original poster and check with them before using their images or videos for any marketing purposes. To make finding user-generated content easier create a unique hashtag that your audience can use for community submissions.

Memes

Presenting facts in an entertaining way can increase engagement and make them more palatable. Often, clips from TV shows or movies will be trending on Instagram, and utilizing them in your content can boost views. Just make sure that they relate to your brand or product in a funny or positive way.

The Inside Scoop

Your audience wants to know what happens behind the picture-perfect, curated feed of your business posts. This is why behind-the-scenes content is so popular. Share more about the business, your employees, the photo shoots, and product consultations using videos and images. Accompany these with a voiceover explaining what is happening, or use a trending sound that relates. Sharing the values of your brand helps your audience connect on a deeper level, creating a sense of loyalty.

Contests

Hosting a contest is a great way to draw in new customers while rewarding current customers and audience members. Make sure to include a reward for the winner, and make it simple for people to enter. One of the conditions for entry should always be that they follow your Instagram account, however, sending them to a digital form that collects their email address is also advisable. When running a contest, make sure to regularly remind entrants that you will not contact them for any banking details or payment information as scams are becoming even more frequent.

Communication

Your audience wants to feel valued and included, and a great way to do that is by communicating directly with them. Post a question box to your stories so audience members can ask the questions they want answers to, then answer them in stories as they come in. Or, utilize the question box to ask for your audience's opinion and post their responses. Other options include utilizing the poll feature on photo posts, or in Stories.

Instagram is a great social platform for businesses, and consumers love the visual nature of it. Knowing what content works best on Instagram is a great way to quickly build your following and create a loyal audience. Try the content ideas above to get started and start finding your groove and what resonates with your consumer base.

The post What Content Works Best on Instagram? appeared first on Add Value Business Blog.

In today's digital age, social media platforms have become powerful marketing tools for businesses, especially in the eCommerce industry. One platform, in particular, has emerged as a frontrunner for businesses looking to boost their online presence and drive sales: Instagram. With its visually appealing content and engaged user base, Instagram has proven to be a game-changer for eCommerce businesses. In this article, we will explore the strategies and techniques that can help you master Instagram marketing for your eCommerce business and take it to new heights.

The Power of Instagram for eCommerce Businesses

Instagram's popularity and influence cannot be underestimated. With over 1 billion active users worldwide, it has become a go-to platform for consumers to discover new products and brands. The visual nature of Instagram allows eCommerce businesses to showcase their products in a visually appealing way, capturing the attention of potential customers and driving them to make a purchase.

One of the key advantages of Instagram for eCommerce businesses is the ability to reach a highly targeted audience. Through the use of hashtags, geotags, and other targeting features, businesses can ensure that their content is seen by users who are most likely to be interested in their products. This targeted approach not only increases the chances of conversion but also helps build a loyal customer base.

Instagram Marketing Success Stories

Numerous eCommerce businesses have achieved remarkable success through their Instagram marketing efforts. One such success story is that of FashionNova, an online fashion retailer. Through the strategic use of Instagram influencers and user-generated content, FashionNova was able to rapidly grow its customer base and generate millions in sales. By leveraging the power of Instagram's visual content and engaging with its audience effectively, FashionNova was able to create a strong brand presence and drive online sales.

Another success story is that of Gymshark, a fitness apparel brand. Gymshark utilized Instagram to its advantage by consistently posting high-quality content that resonated with its target audience. They also leveraged Instagram Stories to provide behind-the-scenes looks, exclusive discounts, and sneak peeks of new product releases. By consistently engaging with their audience and fostering a sense of community, Gymshark was able to build a loyal customer base and achieve significant growth.

Understanding the Instagram Algorithm

To effectively utilize Instagram for your eCommerce business, it is crucial to understand how the platform's algorithm works. The algorithm determines which posts appear on a user's feed based on various factors such as relevance, engagement, and timeliness. By understanding these factors, you can optimize your content to increase visibility and reach a wider audience.

Relevance is a key factor in the Instagram algorithm. The platform analyzes a user's past behavior and engagement to determine what content will be most relevant to them. To ensure that your content is seen by your target audience, it is important to create posts that align with their interests and preferences. This can be achieved by conducting thorough market research and understanding your target audience's demographics, interests, and pain points.

Engagement is another crucial factor in the Instagram algorithm. The more engagement your posts receive in the form of likes, comments, and shares, the higher the chances of your content appearing on users' feeds. To encourage engagement, it is essential to create compelling and visually appealing content that resonates with your audience. Additionally, actively engaging with your followers by responding to comments and messages can also boost your engagement rates.

Timeliness plays a significant role in the Instagram algorithm. The platform prioritizes recent posts to ensure that users are shown the most up-to-date content. To maximize the visibility of your posts, it is important to post consistently and at times when your target audience is most active on the platform. This can be determined by analyzing your Instagram Insights and identifying peak engagement times.

Essential Strategies for Boosting Your eCommerce Business on Instagram

Now that we have explored the power of Instagram for eCommerce businesses and gained an understanding of the platform's algorithm, let's delve into some essential strategies that can help boost your eCommerce business on Instagram.

Creating an Effective Instagram Content Strategy

A well-planned and executed content strategy is the foundation of any successful Instagram marketing campaign. To create an effective content strategy, start by defining your brand's unique value proposition and target audience. This will help you determine the type of content that will resonate with your audience and drive engagement.

Visual content is key on Instagram, so focus on creating high-quality and visually appealing images and videos that showcase your products in the best light. Experiment with different types of content, such as product demonstrations, lifestyle shots, and user-generated content, to keep your feed fresh and engaging.

Consistency is also crucial when it comes to your Instagram content strategy. Develop a posting schedule and stick to it to maintain a steady flow of content. This will help you stay top of mind with your audience and increase your chances of appearing on their feeds.

Utilizing Instagram Promotions and Ads for Increased Visibility and Sales

Instagram offers several advertising options that can help boost your visibility and drive sales. One such option is Instagram Promotions, which allows you to promote your posts to a wider audience beyond your existing followers. By targeting specific demographics, interests, and locations, you can ensure that your content reaches users who are most likely to be interested in your products.

Another powerful advertising tool on Instagram is Instagram Ads. These ads appear in users' feeds and stories, seamlessly blending in with organic content. Instagram Ads offers various formats, such as photo ads, video ads, carousel ads, and story ads, allowing you to choose the format that best suits your marketing goals.

When utilizing Instagram Promotions and Ads, it is important to optimize your targeting and messaging. Conduct thorough market research to understand your target audience's preferences and pain points, and tailor your promotions and ads accordingly. By delivering personalized and relevant content, you can increase the chances of conversion and drive sales.

Collaborating with Influencers on Instagram

Influencer marketing has become a dominant force on Instagram and can be a highly effective strategy for boosting your ecommerce business. Influencers have large and engaged followings, and their recommendations and endorsements can significantly impact consumer behavior.

When collaborating with influencers, it is important to choose those who align with your brand values and target audience. Look for influencers who have a genuine interest in your products and can authentically promote them to their followers. Micro-influencers, who have smaller but highly engaged followings, can also be a valuable asset for eCommerce businesses.

To maximize the effectiveness of influencer collaborations, provide influencers with clear guidelines and expectations. This can include specific content requirements, key messages, and desired outcomes. By establishing a mutually beneficial relationship with influencers, you can leverage their reach and influence to drive traffic and sales to your eCommerce business.

Case Study: How Voodoo Neon Used Instagram to Drive Online Sales

Voodoo Neon, an online store specializing in neon signs, is a prime example of how Instagram can be a powerful tool for driving online sales. By leveraging the visual nature of Instagram and targeting the platform's engaged user base, Voodoo Neon was able to rapidly grow its business and achieve significant revenue.

Voodoo Neon's Instagram strategy focused on creating visually stunning and eye-catching content that showcased their neon signs in various settings. They utilized high-quality photography and creative captions to captivate their audience and drive engagement. By consistently posting content that resonated with their target audience's aesthetic preferences, Voodoo Neon was able to build a strong brand presence and attract a loyal following.

In addition to organic content, Voodoo Neon also utilized Instagram Promotions to expand its reach and target users who were likely to be interested in their neon signs. By carefully selecting targeting options such as interests, demographics, and locations, they were able to ensure that their promotions reached the right audience. This led to increased visibility, website traffic, and ultimately, online sales.

However, Voodoo Neon's success on Instagram was not solely attributed to its content strategy and promotions. They also actively engaged with their audience by responding to comments, direct messages, and user-generated content. This allowed them to build a sense of community and establish a strong connection with their customers. By fostering this engagement and building relationships with its audience, Voodoo Neon was able to generate repeat business and maintain a loyal customer base.

Interview with Chris Diprose: Instagram Marketing Tips from a Successful Entrepreneur

To gain further insights into Instagram marketing for eCommerce businesses, we had the opportunity to interview Chris Diprose, a successful entrepreneur who has achieved remarkable success through his Instagram marketing efforts. Here are some valuable tips and strategies shared by Chris:

Q: What role does Instagram marketing play in the success of an eCommerce business?

Chris: Instagram marketing plays a crucial role in the success of an eCommerce business. It allows businesses to showcase their products in a visually appealing way and engage with their target audience effectively. With the right strategies and techniques, Instagram can be a powerful tool for driving brand awareness, increasing visibility, and ultimately, boosting sales.

Q: What are some key tips for creating compelling and engaging Instagram content?

Chris: To create compelling and engaging Instagram content, it is important to focus on quality and authenticity. Invest in high-quality photography or videography to showcase your products in the best light. Additionally, be authentic in your content and storytelling. Share behind-the-scenes glimpses, user-generated content, and customer testimonials to build trust and create a sense of community.

Q: How can eCommerce businesses effectively leverage Instagram influencers?

Chris: Influencer collaborations can be highly effective for eCommerce businesses. When choosing influencers, look for those who align with your brand values and target audience. Micro-influencers can be particularly valuable as they often have highly engaged and dedicated followings. Provide influencers with clear guidelines and expectations to ensure that the content they create aligns with your brand and resonates with their followers.

Q: What are some common mistakes to avoid in Instagram marketing for eCommerce?

Chris: One common mistake is focusing solely on follower count rather than engagement. It's important to prioritize engagement and foster meaningful connections with your audience. Additionally, avoid using overly salesy language in your captions and ads. Instead, focus on providing value, storytelling, and building relationships with your audience.

Tools and Resources to Optimize Your Instagram Marketing Efforts

To optimize your Instagram marketing efforts and streamline your workflow, there are several tools and resources available. Here are some recommended tools that can help boost your eCommerce business on Instagram:

• Hootsuite: Hootsuite is a social media management platform that allows you to schedule and manage your Instagram posts, monitor engagement, and track performance metrics.
• Canva: Canva is a graphic design tool that offers pre-designed templates and easy-to-use editing features. It is perfect for creating visually appealing Instagram posts and stories.
• Later: Later is an Instagram scheduling tool that enables you to plan and schedule your Instagram content in advance. It also provides analytics and insights to help you optimize your posting strategy.
• InfluencerDB: InfluencerDB is an influencer marketing platform that helps you discover and connect with relevant influencers for your eCommerce business. It provides valuable insights into influencers' engagement rates, audience demographics, and authenticity.
• Instagram Insights: Instagram Insights is a built-in analytics tool that provides valuable data and metrics about your Instagram account's performance. It offers insights on engagement, reach, impressions, and audience demographics, allowing you to make data-driven decisions.

By utilizing these tools and resources, you can streamline your Instagram marketing efforts, save time, and optimize your content strategy for maximum impact.

Conclusion: Taking Your eCommerce Business to New Heights with Instagram Marketing

Instagram has revolutionized the way eCommerce businesses market their products and engage with their target audience. With its visually appealing content and engaged user base, Instagram offers immense opportunities for boosting your eCommerce business. By understanding the platform's algorithm, implementing essential strategies, and utilizing the right tools and resources, you can master Instagram marketing and take your eCommerce business to new heights. So start implementing these strategies today, and watch as your online sales soar.

The post Mastering Instagram Marketing for eCommerce: Strategies to Boost Your Business appeared first on Add Value Business Blog.

Over a billion users are active on Instagram every month. This makes the platform one of the most popular social media platforms. Many people use the app to search for particular items or to watch entertaining videos, rather than post themselves. As a business, you may curious to see who views your Instagram profile and stories, especially if they don’t follow your account. Below we look at if this is possible, and how to do it.

How to see who views your Instagram profile

Honestly, there is no straightforward way to check who is viewing your Instagram profile. In fact, Instagram does not have a feature that allows you to do this. This is because of the privacy conditions every user accepts when making an account. While this may seem frustrating, if Instagram did not have these conditions, users would not feel safe and stop using the app. So, how can you find this information?

View your Instagram Stories/Highlight analytics

On your profile you have access to analytics, this allows you to click on Stories you have posted and see a list of users that have viewed them. To find them simply click the group of profile pictures in the bottom right after opening your Stories. This allows you to see who is regularly viewing your content and who is interacting with it. If you are having issues with trolls or bullying you can also block users from seeing your content. Simply tap the menu button next to the user’s name and select ‘Hide Story.’

As Stories disappear after 24 hours you will have to check this regularly if you are curious as the analytics only remain for 48 hours. Otherwise, if you save a Story to a Highlight, the list of those that view your highlights will remain. This also gives you an idea of who is visiting your profile, as the only way to watch a Highlight is from the profile page.

View Business Page Analytics

With a business account on Instagram, you gain access to a wealth of information about your followers and viewers. However, there is a catch to this, as the analytics will not show you exactly who is visiting your profile and consuming your content silently. It does, however, show you information about the location, age range, gender, and browsing habits of your viewers. As a business, this is valuable data as you can change your content posting schedule to match when users are online, and better target specific groups of users.

Can’t I use a Third-Party App to See Who is Viewing My Profile?

While many apps claim to give you a list of who is viewing your Instagram profile, the truth is that they can’t. These apps just show a list of random Instagram usernames, often using the usernames of those following your account, or people you’ve blocked. This is because third-party applications can only gain access to your username, bio, profile photo, and email address when you give them access. Be aware this is also a security risk as another app now has access to all your account data when you link it. The Instagram Graph API means that apps that are not approved by Instagram to use the API can not gain access to the data they have stored. This is great for your security as a user on the app, as only Instagram-affiliated companies can gain access to your data.

Therefore, if you have been looking for a way to see who views your Instagram profile and stories, the only to do it is by manually checking your analytics. Obviously, viewing who sees your stories, or highlights helps but will not show a complete picture of who visits your Instagram account as it doesn’t show who just looks at your feed. However, using this and your business analytics is a good starting point, especially when it comes to targeting potential customers.

The post How to See Who Views Your Instagram Profile and Stories appeared first on Add Value Business Blog.

With over 1.3 billion users, Instagram is one of the best places for businesses to connect with current and potential customers. Brands using the platform have the ability to grow their following while marketing their store and building relationships. However, to stay ahead of the competition you must ensure you use the features available. Below we look at how to use Instagram Reels for your store marketing campaigns.

First, What are Instagram Reels?

Instagram Reels are short-form videos that you can add effects, sounds, and stickers to. The platform is very similar to  TikTok. The videos can be anywhere from 15 seconds to 1 minute long and are supposed to be a fun way to share content. Businesses are able to create unique content showcasing their store to generate interest in the brand. Users can view reels on the Instagram Explore page, or by using the Reels feed.

What are the Benefits of Using Instagram Reels for your Store Marketing?

By using Instagram, businesses can create video content in the app itself. This is why most businesses now are getting help from the best Instagram growth service because they find it efficient in building a brand for their business. There is also no need to have a additional software for editing or filming. Better yet, there is a wide range of special effects, editing transitions, and audio options available to use. Furthermore, as a business owner, you can tag products featured within the reel so viewers can shop directly from the video.

How to Create an Instagram Reel for your Store

Creating a Reel can be a little bit intimidating at first, however, the process is actually quite simple. Follow the guide below to get started.

Step 1 – Access the Reels Function.

The first thing to do is log in to your business Instagram account. Once you are logged in, go to your feed and click the ‘Create New’ or + button in the top right corner. Now, swipe through the options at the bottom to select ‘Reels.’

Step 2 – Create Your Video

Now, it’s time to record a video. Or, you can upload a previously recorded video from your gallery. To record within the app, simply tap the record button to start filming. Then tap again when you want to stop recording. You can record multiple clips at once without needing to exit the app. Simply set up your first shot, tap to start filming, tap to top filming, then set up your second shot and tap to start recording again.

Note, to help make transition videos easier, whenever you tap to stop filming, you can select the ‘Align’ filter on the left-hand side. This shows an overlay of what you just filmed to help you line things up for the second shot.

Step 3 – Editing

Once you have recorded or uploaded all your clips, it is time to edit them. To access the editing options, simply click next. Here there are options to add stickers, text, special effects, voiceovers, definitely add music, and even drawings to your video. Take your time while editing, and ensure that you watch it back before proceeding to post it.  This is what really makes your Reel have potential!

Step 4 – Caption and Tag

Once you have finished editing your video, click the ‘Share to’ button. This will open the typical share window where you can add a caption and hashtags. You can also tag people during this step. If the reel is in partnership with another company or person you can disclose this, and you can opt to have it show on your regular feed, or just your Reels feed.

Step 5 – Publish Your Reel

Now that you have created, edited and captioned your reel, it is time to publish it. Simply click ‘Share’ to make your Reel public. Ensure you share your Reel to your Stories to help boost the reach and engagement.

Using Instagram Reels for your store marketing doesn’t need to be complicated. In fact, once you get used to the process, you’ll be able to create a Reel in just minutes. Plan out your Reels content and pre-film content to ensure that your Reels are on brand and authentic. Then, use both pre-filmed content and trending content to market your store effectively on Instagram. Using Reels allows even new businesses to generate interest in their products and drive traffic to their stores.

The post How to Use Instagram Reels for your Store Marketing appeared first on Add Value Business Blog.

Every business and person on Instagram is curious about who is viewing their content. So, how can you find who stalks your Instagram? Below are several ways to find out, and how your business can use the information when creating content. First, however, we are going to learn what information you can see about Instagram followers and viewers and when you can see it.

Is it Possible to See Who Visits Your Profile?

Not exactly, in fact, it depends on what the visitor does. When someone visits your profile but doesn’t like or comment on anything, you won’t know they were there. However, if someone visits your profile and likes or comments on something, you will be able to see it.

Is it Possible to See Who Views Your Stories?

Yes. When someone watches your Instagram Stories, you can see who they are with their username and profile picture. In fact, Instagram makes this data very accessible. Simply view your Stories and click on the Activity button in the bottom left-hand corner. This then brings up a list of viewers.

Do ‘Who Viewed my Instagram’ Apps Work?

Various apps claim to show you who views or who stalks your Instagram profile. Unfortunately, these apps do not have the capability to do this. This is because the Instagram API will not release this information to users, let alone third-party apps.

Learning more about who views your profile

Now that you know it’s not possible to get a list of who stalks your Instagram, we are going to cover what can find out and how to utilize it for marketing.

1. The order of who views your Stories

Seeing a list of who has viewed your Instagram Stories may seem kind of pointless. However, the order of this list is created using the Instagram algorithm. This means the list will show who interacts with your content the most, who is a newer viewer, and who possibly just stumbled upon your stories. The users that interact the most will show up towards the top of this list, whereas new viewers will be at the bottom. Now, this may seem inconsequential, but this information can help you to target your content better.

Knowing how Instagram works, people that don’t already follow you but have found your stories, have likely found you on the explore page. Thus, you can look at their profile, and see if they fit your current buyer persona or not. If you are getting a large number of views outside of your buyer persona demographic, it is time to review and change your content.

2. Use Instagram Insights

Having a business account on Instagram gives you access to profile and activity insights. With this option, you have access to demographic information. While this doesn’t give you a list of users that view your profile, it does give you insight into the type of users viewing your profile. As a business account, you have access to the age, gender, location, and whether the viewers follow you or not. Use this information to help target your content and gauge its performance. Consider reach and engagement when reviewing the performance of a post, reel, or story. After all, a post with a large reach and no engagement isn’t ideal.

While you can’t see directly who stalks your Instagram, there are useful details for businesses to use. Use the data you have and review it frequently to get the most out of your Instagram account.

The post Who Stalks my Instagram? 2 Ways to Find Out appeared first on Add Value Business Blog.

Instagram is a great platform for businesses to create a social presence and drive traffic to their websites. The larger your audience, the more conversions you can generate through engagement and content. However, if you are a new business, or just new to Instagram, you may not have as many followers as you want. Below are several ways to grow more Instagram followers to boost your business.

1. Optimize Your Profile

Before you start to post and generate content on Instagram, optimize your profile correctly. Pick a username that is easy to remember, search-friendly and on-brand. Often businesses simply use their business name, however, if it isn’t available choose something your customers can recognize. You must ensure that your bio is correctly filled and that your profile picture represents your brand.

One key detail to remember in your bio is the one link you can add. This link should direct visitors to a key product landing page to maximize conversions. Many businesses simply link to their homepage, which works, but using a specific landing page can increase sales conversions. Additionally, you can change your bio link as often as you wish, so every time you have new products available, you can link to them.

2. Have a Content Calendar

One of the best ways to grow more Instagram followers is to post content consistently. This ensures that people that are already following you regularly see your content, and Instagram will also push your content to the explore page. Research the best times to post for your industry and aim to post no more than twice a day on your feed. Remember to include different types of content in your plan including;

• Photos
• Reels
• Videos
• Photo Carousels

To stick to your schedule, consider using a social media scheduling tool. This allows you to batch create content and schedule it ahead of time.

3. Start a Conversation and Create Buzz

To make your audience aware of your brand, it is time to start a conversation. Nowadays, shoppers use social media to contact, and research brands. When visiting your Instagram page, they will look through your posts, captions and read previous comments from other followers. Therefore, starting a conversation using your posts and captions, can encourage new visitors to subscribe. However, you must also ensure that you follow through and respond to the comments. This not only increases interest in your brand but helps to build trust and relatability with your audience.

Use trending sounds to help increase views, but be sure to focus on those that relate to your industry. This may require getting creative, but it can definitely pay off by generating a buzz.

4. Use Hashtags Wisely

If you want to succeed on Instagram, hashtags are a key component. Users on Instagram use hashtags to search and find new products, services, and brands. Therefore, you should ensure that you find the best hashtags for your industry and products. Firstly, you should find hashtags that are relevant but not too populated. This will give your brand a better chance of standing out when someone searches. If you opt to collaborate with other brands or influencers, consider creating a specific hashtag to generate interest.

The journey to grow more Instagram followers can be a long one, however, the end results are worth it. The slower you grow, the more direct engagement you are able to have with your audience and the higher your ROI is likely to be. So, focus on creating great content that appeals to your audience and engaging with them in the comments and in DMs.

The post 4 Ways to Grow More Instagram Followers appeared first on Add Value Business Blog.

Social media marketing is crucial for any business in the modern era. However, part of building a community on social media is sharing insights and posts from other creators. This is easy enough to do on both Twitter and Facebook, but a little more difficult on Instagram. Luckily, the Repost App for Instagram fixes this problem for you. Below we look at how to use the app and the benefits of reposting content.

How to Post Using Repost App for Instagram

This app is easy to use and user-friendly. Simply follow the steps below to share content from your audience or favorite creators.

1. Download the Repost app for iOS or Android.
2. Open your Instagram app and find the Instagram post you wish to repost.
3. Click the sharing options on the desired post. This shows as three dots above the image, on the righthand side.
4. Select ‘Copy Share URL’. This will trigger a confirmation that it is copied.
5. Reopen the Repost app, the copied post should immediately show up
6. Select the post and click ‘Repost’. Then click ‘Copy to Instagram’, this will take you back to the Instagram app. The post, caption, and the original user will now be editable.
7. Edit the caption as you wish and ensure the original user is tagged in the caption and image.
8. Post the image as normal.

Benefits of reposting content

The Repost app adds more functionality to the standard Instagram app while making it easy to give credit to the original user. Below are a few more benefits.

Diversify your content to expand your community

Looking to diversify your content? The Repost app allows you to not only do this but also to expand your community. It does this by allowing you to easily share content from others that are relevant to your business while gaining exposure. It increases your exposure as the reposted image will also show on the original users’ profile, under their tagged images. It is always best to check with the original account before reposting. By doing this they may also then share your post on their stories, and generate further interest in your business. To succeed on Instagram you need active and engaged followers, posting consistently helps with this. By using the Repost app, you can create original content most days, but supplement with other posts.

Build Trust

One of the best ways to build trust online is by being authentic. One way to show you are a real person behind the brand is by sharing things you like. The Repost app for Instagram helps you do this through images.  Additionally, by using the Repost app, you can share user-generated content on your profile. This helps to build trust in your brand as your own customers become credible reviews for new customers. Those using social media, often look to influencers for inspiration, and user-generated content helps you achieve this.

The Repost App for Instagram is a great tool to use. It allows you to easily share posts that interest you with your audience while crediting the original poster. It also allows you to build more trust and credibility for your brand through user-generated content.

The post How to use the Repost App for Instagram appeared first on Add Value Business Blog.

For businesses looking to improve their social media presence, Instagram is a great tool. Utilizing user-generated content is a great way to increase your reach and engagement. However, Instagram doesn’t allow you to natively share posts to your feed, as it does with Instagram Stories. Luckily, many companies understand the need for reposting user content to your feed. These apps make it simple to share user content without needing to screenshot and edit. Below are the top apps to repost content on Instagram

Repost for Instagram

The Repost for Instagram app is extremely reliable and available for both iOS and Android. You simply download and install it on your mobile device to start. Simply browse Instagram like normal. Once you find a post you would like to share, open the sharing options (three dots) on the post. Then click ‘Copy Share URL’. Open the Repost app, and the copied post will appear, tap ‘Repost’ and ‘Copy to Instagram’. This will automatically take you back to the Instagram app, where you can adjust the caption as you like. Don’t forget to tag the original owner in the image and caption and post as usual. Repost for Instagram makes sharing content easy and once you are used to the app, it only takes a few seconds.

Multi Repost – Download and Repost for Instagram

This app is available on both iOS and Android. This is one of the only repost apps that allows you to post multiple images at once. It also allows you to repost a single photo, video, or both images and videos. These features make it a great tool for businesses looking to share reviews or unboxings without spamming their Instagram followers. The process for copying images is the same as with Repost above, however within the Multi-Repost app, you select multiple images before clicking ‘Copy to Instagram’. Additionally, this app allows you to change the colors, set filters, change border styles, and rotate images. The user interface is easy to use, and navigate.

Repost via Instant

Now, this app is only available on Android, however, it offers the added benefit of copying IGTV videos as well as posts and standard videos. It works the same as the other apps we have mentioned, by clicking ‘Copy Share URL’, then opening the Repost via Instant app. The app also stores a copy of each post you copy, thus making it easy to organically share posts throughout the week as per your marketing plan.

Why Repost Apps are Important for Marketing

Sharing and reposting pictures from your customers can help you to build better social proof. Thus, increasing perceived brand trust and reliability with both potential and current customers. Not to mention, customers love to know that businesses have seen and appreciated their posts. However, best practice is to ensure you also like and comment on the original post before reposting.

The apps to repost content on Instagram that we mention above can not only help to improve your brand image, but can also increase sales through social proof. Customers love to know what others think about your products before buying, and will be much more likely to see this is you are reposting it on your business feed. Get started with one of the apps above, and see the difference user-generated content can make!

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